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Virat Kohli Brand Value Zooms Past $144 Million, Ahead Of Shah Rukh Khan

Indian skipper Virat Kohli's brand value had soared to Rs 4 crore a day after becoming the India cricket captain in all three formats of the game. This figure has, however, increased further and currently stands at Rs 4.5-5 crore per day, a report said.
In the 2017 report titled ‘Rise of the Millennials: India’s Most Valuable Celebrity Brands’, Duff & Phelps had said that Kohli topped the list with brand value of $144 million, followed by actors Shah Rukh Khan ($106 million), Deepika Padukone ($93 million), Akshay Kumar ($47 million) and Ranveer Singh ($42 million).

Cab-hailing firm Uber has roped in India cricket team captain as it's brand ambassador in India, will be the 16th brand he promotes.

short by Shraman Jain / read more at Times Now